MHSCN

What are you doing Thursday and Friday, October 14 and 15? We hope you’ll be in the Twin Cities, attending the largest annual educational conference of the Minnesota Health Strategy and Communications Network (MHSCN).

Our agenda features local, regional and national speakers on various healthcare marketing and communications topics, including strategic planning, research, marketing, public relations, measurement, professional development, ethics and much more.

Registration is affordable at $199 for MHSCN members, or $219 for non-members, which includes a $20 savings off a one-year MHSCN membership. Registration for the conference will open up in mid-September. Stay tuned for more information to come soon on speakers, sessions and a fun location within the Twin Cities.

And block off those days – that’s Thursday, October 14 and Friday, October 15 – for exceptional speakers, relevant topics and great opportunities to network with others in your field.

Sponsorships are available now. For more information, contact planning co-chairs Adrienne Foley (651-797-3699; Adrienne@foleyoutsource.com) or Amy Pak (763-473-0620; amypak@comcast.net).

If you were not already aware of this, following the school calendar the MHSCN membership year runs from September to August. There is some sense in that approach as our services for communications, marketing and planning professionals are primarily educational. Our annual membership fee of $40 is very reasonable, given the educational and membership benefits we offer to our more than 200 members around the state and region. Read more »

Thank you for everyone who attended the 2010 MHSCN Spring Conference. Below you’ll find a couple of presentations from the 2010 Spring Conference that our presenters have kindly allowed us to post.

You’re on Facebook. Now what? by Arik Hanson, APR

View Conference Agenda | Directions to Maple Grove Hospital

Just when your marketing plan is in place and things are running smoothly – along comes a UFO! No, not the flying saucer kind, but an unforeseen occurrence that can make you feel like you’re lost in space!

The health care galaxy holds all kinds of meteoric challenges that stem from economic crisis, reform debate, new technology, consumer attitudes and behaviors, and even the way health care is packaged and delivered that have created an uncertain future for marketing and communications professionals.

But with the right tools and information – from marketing and communications to social media and leadership skills – you can dodge these obstacles and position your mothership (and yourself!) for any cosmic event that comes your way.

Sponsored by:

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It’s time again to consider submitting your outstanding, award-worthy projects for the annual Beacon Awards competition of the Minnesota Health Strategy & Communications Network (MHSCN).

Enter your communications, marketing, public relations, community relations, planning or health care research efforts.
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A new issue of The Navigator has been emailed to all members. The Navigator is a quarterly newsletter produced for MHSCN members.

Inside this issue…

• President’s Column
• Health Care Marketing Changes Ahead
• Member Profile - Nancy Miller
• Save the Date! MHSCN Spring Program

Read more »