In addition to gaining the respect and admiration of your peers, the Beacon Awards provides a valuable opportunity to receive feedback on your work from industry experts.

Winners will be recognized at the MHSCN 2012 fall conference.

Who’s eligible:
All MHSCN members. Non-members may also apply after paying an extra $25 fee to join MHSCN.

Judging:
We collaborate with other health marketing & communications professional organizations across the United States to judge Beacon Awards entries. This is a wonderful opportunity to get feedback from professionals outside our market.

Time frame:
Projects must fit within one of our program categories have been completed between Jan. 1, 2010, and Dec. 31, 2011.

Cost: $50 per entry for members, $60 non-members (no limit on number of entries), via check or online with a credit card. Checks should be payable to MHSCN and sent to: Minnesota Health Strategy & Communications Network, 2550 University Ave. W. Suite 350-S, St. Paul, MN 55114-1900

Deadline:
Upload entries to the MHSCN Beacon Awards web site July 1 through Aug. 1, 2012. Payment accepted online and payment by check via mail.

Description:

Increases awareness of North Memorial Health Care services in order to
drive revenue growth. Performs targeting, marketing, and account management
activities. Establishes and maintains relationships with outreach targets.
Collaborates with others to develop, coordinate and deliver outreach
services.

Qualifications:

Education: Bachelor\’s degree in related marketing or business field
preferred.

Experience: 5+ years business experience including healthcare sales or
account management.

Contact Information:

Please go to the North Memorial website, click on career opportunities, and
apply to req# 6634.
href="mailto:Krisanne.kinneberg@northmemorial.com">Krisanne.kinneberg@northm
emorial.com
http://northmemorial.com

Description:

Director of Marketing

University of Minnesota Physicians
Minneapolis, MN

University of Minnesota Physicians is a diverse team of professionals delivering compassionate, innovative care in primary medicine and more than 100 specialties and sub-specialty areas.

Our nationally recognized model for academic medicine merges innovation with patient-centered care. As an organization, we believe that access to medical advancements improves the lives of patients and their families, in Minnesota and around the world.

As the Director of Marketing you will work closely with business leaders, strategy and business development, sales and outreach, and community relations to increase customer awareness, preference impression and loyalty in order to support new customer acquisition and/or optimization of current customers. In this role you will continuously discover new insights into our customers, market place, products/services and competitors as well as create innovative marketing strategies to establish meaningful market differentiation. You will oversee all marketing and external web strategy initiatives to ensure effectiveness and efficiency. You will manage the marketing professional(s) to ensure best practice, evidence-based marketing practices and support earned media efforts, as needed.

We offer a competitive salary and excellent benefits and provide you with the opportunity to enhance your career in the exciting field of healthcare through rewarding and challenging assignments and the opportunities for advancement.

To learn more about this exciting opportunity and the benefits offered, apply online at http://www.umphysicians.org/careers/

UMPhysicians provides equal opportunity in all aspects of employment

Qualifications:

In order to qualify for this role you must possess:

Bachelor,s degree in Marketing, Communications or Journalism.
Ten years of increasingly complex, professional level marketing, communication or journalism experience.
A minimum of 2 years leadership experience in management or program management.
Proven strategic marketing experience.
Knowledge of healthcare industry.
Computer literate, fluency in using Microsoft Office Suite.
Solid editorial skills and the ability to serve as a communications resource.
Superior writing and communications skills and excellent understanding of branding.
Excellent influence and consulting skills.

Preferred:

Master’s degree or post graduate studies in Marketing and Communications.
Academic healthcare experience in external communications and brand management.
Advertising agency experience.
Proven ability to identify diverse audience needs: patients/residents, consumers, employees, and stakeholders that include health partners.

Contact Information:

To learn more about this exciting opportunity and the benefits offered, apply online at: http://www.umphysicians.org/careers/
kstaeger@umphysicians.umn.edu
http://www.umphysicians.org/careers/