The Minnesota Health Strategy and Communications Network (MHSCN), Inc. is a nonprofit, membership organization. MHSCN provides networking and educational opportunities designed to improve the professional skills of those in health care strategic planning, marketing, public relations and communications.
Each year, MHSCN publishes an annual report to provide a snapshot of our activities and accomplishments. View our most recent report.
The purpose of this non-profit organization is to:
MHSCN will be the state’s trusted and preferred organization for professional development and best practices in health care strategic planning, marketing, public relations and communications.
MHSCN provides networking and educational opportunities designed to improve the professional skills of health care strategic planning, marketing, public relations and communications.
In Minnesota, health care communications, marketing and planning professional organizations have existed for more than 35 years. The Minnesota Council for Health Care Marketing and Public Relations (MHCMPR), originally the Minnesota Council for Hospital Public Relations, began as a committee affiliated with the Minnesota Hospital Association in the early 1970s. Minnesota Health Strategy Network was created in 1981 out of a Council of Community Hospitals’ committee, with a focus on planning and marketing. In the summer of 1996, the two organizations came together to form the Minnesota Health Strategy and Communications Network (MHSCN).
The founders of MHSCN and its predecessor organizations saw a need for a network through which health care professionals could learn from each other the best approaches to strategy development, marketing techniques and effective communications. During this era of tremendous change in the way health care is delivered and managed, MHSCN continues to be a cost-effective and convenient source of education and support to planning, marketing and communication professionals.
In 2008, MHSCN was re-established as an official nonprofit organization, registered with the Minnesota Secretary of State. Now officially entitled the Minnesota Health Strategy and Communications Network, Inc., the new entity has assumed the purpose, goals and activities of the preceding MHSCN organization. The bylaws were revised in September 2008 to reflect the organization’s new nonprofit status.
In 2019, MHSCN became an affiliate of Society of Healthcare Strategy & Market Development (SHSMD), the personal membership group of the American Hospital Association. The SHSMD affiliation connects MHSCN members to additional resources including free webcast access, special rates for online course and discounts to SHSMD conferences. Learn more about our SHSMD affiliation.
MHSCN operates with the support of the Minnesota Hospital Association (MHA), which also serves as its home base.
The MHSCN Board of Directors consists of 13 members from numerous organizations and includes representatives from greater Minnesota as well as the Twin Cities metro area.
MHSCN continues the tradition of its predecessors, providing inexpensive educational programs for their members, including in-depth semi-annual conferences. The history of our organization is shaped directly by our members whose involvement is essential to its success.